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Google Ads Connector Setup
Google Ads Connector Setup
Updated over a week ago

Welcome to the Google Ads Connector Setup guide!

In this article, we will cover the following:

  • Authenticating Google Ads in Savant

  • Connecting Data from Google Ads

  • Publishing Data to Google Ads

Authenticating Google Ads in Savant

First, open separate tabs in your browser for Savant and Google Ads and login to both.

In Savant, click on "Data" in the top menu, and toggle to the "Systems" option in the upper left of the page. Click the "New System" button.

This will take you to a page with a list of all available connected systems in Savant. Scroll or search among the selections for Google Ads and select the icon, then click "Next".

Customers will be authenticated through OAuth Authentication. All that is required for authentication is the Google Ads Client Customer ID*.

*NOTE: The linked user account must have at least read-only access in Google Ads:

In Google Ads, navigate to the top right to find and copy your Customer ID.

In Savant, paste the Customer ID into the respective field on the Savant authentication page.

With all the Customer ID pasted, click "Authenticate".

On the next page, you can choose to rename your system and include an optional description. Once finished, click "Confirm".

Your new Google Ads system is now authenticated in Savant!

Connecting Data from Google Ads

If you are working within an analysis, on the top left side of your canvas, click the Add Dataset button shown below, and select your Google Ads connection.

If you are not currently within an analysis, you can add your connection by navigating to Data and selecting New Dataset. Select your authenticated Google Ads system from the list of available options and click Next.

In the Configure Dataset section, you will see drop-down menus for Schema and Object.

Schema can refer to Google Ads Objects or Reports and Object can refer to the following tables: Ad, Ad Group, Campaign, User List, and Daily Ad Metrics depending on the selected Schema. Select the Schema and Object that you want to use for your dataset and click Next.

Lastly, give a name and description to your new dataset and click Confirm.

Your Google Ads system is now added as a dataset within your analysis!

Publishing Data to Google Ads

Google Ads is not writeable as a destination in Savant.

Additional Resources

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